888, Joins Ontario Regulatory IGaming World
This week, Ontario discovered the name of one more game brand to join the market for private game operators. Leading online betting and gaming company 888 says it has received an iGaming license from Ontario’s Alcohol and Gaming Commission. Therefore, the company will be allowed to legally provide products to the people of Ontario.
According to AGCO’s subsidiary, iGaming Ontario, the company could be up and running live once the market officially launches this spring. And the market has attracted a lot of attention from game operators of all kinds because it is the most populous state in the country that legalized single event betting last summer.
Once the market is up and running on April 4, 2022, with no further delays, the 888 will be able to offer an impressive portfolio of iGaming products to eligible Ontario gamblers. This includes the company’s iCasino, sports betting and poker products through proprietary technology. In this way, the company will join other licensed operators such as PointBet and TheScore.
Itai Pazner, CEO of 888 Holdings Plc, is delighted to receive iGaming licenses from AGCO and iGaming Ontario. Now the team is looking forward to the market launch this April. In other words, the province provides attractive long-term growth opportunities for operators, which is a major milestone for the company.
The CEO also said the company is always focused on strengthening its presence in major regulatory markets and delivering top-notch gaming products to customers. Mr. Pastner said the company preparing to launch is eager to provide a unique and differentiated online gaming service to many gambling enthusiasts who can play within the Ontario border.
888 is a famous name for the gaming industry, licensed to operate in 19 regional regulatory markets worldwide. The number also covers a total of seven jurisdictions in the United States, and soon the company could leave its mark on Ontario’s new regulatory market.
Recently, AGCO and IGaming Ontario shared concerns that the state would have to have a trusted geofencing service provider as many gamblers outside their jurisdiction try to cheat and play games. Currently, there are two companies that are rumored to be leaders: Geocomply and LocationSmart. Local regulators have reminded operators that they will only perform live if necessary measures are taken.
But opening up the local game market for private operators is not good news for everyone. For example, the Mississauga of Scugo Island First Nation is not at all satisfied with its appearance. First Nation also failed, as they say, to hold formal discussions with indigenous governments about the impact of game expansion.
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